About Us
True Sanity Luxury Inc is a New York online fine jewelry company selling natural and lab-created sapphires, emeralds, rubies and diamonds, along with custom and engagement jewelry. The office is at 7 West 45th Street in Manhattan.
The company's approach is what it calls radical transparency. Its website breaks each piece's price into material, stones, craft and logistics, then adds a protocol fee, which it states is 12% to 49% of the selling price and varies by piece. It also states that prices are updated daily at 9:00 AM Eastern Time based on market conditions.
The catalog covers engagement rings, wedding bands, earrings, necklaces and pendants, bracelets, birthstone jewelry and black diamond jewelry, with diamonds browsable by shape. Shopping terms listed on the site include free insured express shipping, free 45-day returns on pieces in original condition, and interest-free installment payments. Buyers can also book a virtual consultation with the team.
The company's approach is what it calls radical transparency. Its website breaks each piece's price into material, stones, craft and logistics, then adds a protocol fee, which it states is 12% to 49% of the selling price and varies by piece. It also states that prices are updated daily at 9:00 AM Eastern Time based on market conditions.
The catalog covers engagement rings, wedding bands, earrings, necklaces and pendants, bracelets, birthstone jewelry and black diamond jewelry, with diamonds browsable by shape. Shopping terms listed on the site include free insured express shipping, free 45-day returns on pieces in original condition, and interest-free installment payments. Buyers can also book a virtual consultation with the team.